Make Webinars Great Again (Done-For-You)!

Webinars used to be this complex marketing thing wasn’t something everyone could do.

It’s a completely different thing now!

You got to be using webinars in your business to promote affiliate products and your own products.

But the question is, do you really need to pay $500/mo to Gotowebinar and do webinars LIVE?

And do you really need to create webinars and speak in them and be live during the webinar?

Not any longer.

Auto-Webinars or pre-recorded videos made to look and feel like real live webinars are what’s working now.

And our good friends at WebbyMate have made it easier and affordable for you to finally use done-for-you webinars.

TL;DR:

  • Automated webinars
  • Ensures higher profits
  • Earns for you while you’re elsewhere
  • No limit of attendees/visitors
  • Works on ALL devices
  • Perfect for newbies

More about WebbyMate here…

Traffic Generating Tiny Little Visual Images!

I’m going to let you in on a little secret: you don’t need to be a great designer to create engaging and traffic generating visual content.

Especially if you’re trying to create content or graphics for social media to increase your engagement, get more traffic and possibly build a list.

All the engaging quotes style graphics you will ever need, can be created in just a few minutes using only a keyword. If you didn’t know this, where have you been? In a cave? 

Our good friends at EngagBot have created an A.I. powered cloud based visual graphics tool that takes the time, effort, and self-loathing from engaging visual content designing out of the equation.

TL;DR:

  • 100% FULLY Automated Visual Content Designer & Messenger
  • Create 100 Million UNIQUE Visual Designs On Autopilot With Newbie-Friendly, Drag & Drop Technology
  • 1 Click Posting, Broadcasting & Distribution To Facebook, Twitter, LinkedIn, & Youtube To Grow On Autopilot
  • Get FREE Organic & Viral Traffic For More Clicks To More Profits
  • Hands-Free Content To Attract & CONVERT Visitors Into BUYERS
  • Automated Customer-Driven Sales System

EngagBot is an easy to use software that lets you tap into the power of Quotes Images and help you create 100s of them using just a keyword. You can use these motivational quote images to share with your followeers and quadrule the traffic to any website within minutes.

Watch this short video showcasing EngageBot

Make Webinars Easy Again (and profitable)!

A couple of years ago, webinars used to be that complex marketing thing gooroos did and make money doing them

It’s a completely different tool now and so much more easier. You ought to be using webinars in your business to promote affiliate products and your own products.

But the question is, do you really need to pay $500/mo to Gotowebinar and do webinars LIVE?

Not any longer.

Auto-Webinars or pre-recorded videos made to look and feel like real live webinars are what’s working now.

And our good friends at EverZippy have made is easier and affordable for you to finally use webinars in your business.

TL;DR:

  • Run Unlimited Auto-Webinars, upto 100 at a time. Use any video and turn it into a LIVE-like webinar.
  • Share files, links, call-to-actions and your lead-magnets right inside the webinars to your audience.
  • Nothing to download. Everything on cloud, on your own custom domain with 100% branding as you like.
  • Monetize your webinar replay pages with direct PayPal purchase and order link. Profit easily with auto-webinars.
  • Run Pools and surveys during the webinar to your audience, collect data and analytics about your audience.
  • LIVE chat on your automated webinar page.

More about EverZippy here…

Automated Design App Of The Future!

I’m going to let you in on a little secret: you don’t need to be a great designer to have awesome visual content.

Especially if you’re trying to create content or graphics for social media, your presentations or your videos. 

All the graphics you ever needed can be created in just a few minutes using the powerful of A.I. in 2019. If you didn’t know this, where have you been? In a cave? 

Our good friends at InstaZign have created an A.I. powered cloud based design tool that takes the time, effort, and self-loathing from graphic designing out of the equation.

TL;DR:

  • Smart AI Technology Transforms a Single Design into Different Sizes in SECONDS
  • Huge Library of Visual Features for Kick-Ass, Professional Looking Content Your Customers will LOVE
  • Cloud-Based, Web Browser Enabled Platform. No Software Downloads or Installation
  • Automated Posting, Publishing and Scheduling Designs to Social Media in 1-Click
  • Create Viral Content to Super-Charge Your Traffic, Sales and Income
  • Target up to 3.5 Billion Social Media Users & Drive Them to Your Website or Offer

InstaZign is an easy to use online graphic design app that creates graphics and designs for your social media and videos using 100s of templates and then converts them into tons of variations using an AI, in minutes, all hands free.

Watch this short video showcasing InstaZign

8 Video Software That You Can Sell!

Selling your own Software as a Server or SaaS aka cloud based software is the coolest and the easiest way to make money online. 

Simply build a software that people want to pay for and start selling. No inventory, no shipping…nothing.

It took me about 10 years, a team of 20 developers, designers, copywriters and an investment of over $2 million (I’m not kidding) to build my software business that generates 1000s of sales every month.

Imagine if you could get it ALL done in under a day and for less than the cost of dinner for two.

That’s exactly what VideoAppsSuite does for you.

TL;DR:

  • Get 8 New State-of-The-Art Video App Businesses in One Awesome Package!
  • Done-For-You Sales Pages & Marketing Videos Designed To Sykrocket Your Results!
  • Commercial License: Make UNLIMITED Videos For Your Own Use OR Sell To Clients.
  • Turnkey Business License: Sell UNLIMITED Software Copies and Keep 100% of The Sales!
  • Plug & Play: Fully Hosted & Managed On The Cloud. No Download or Configuration Needed!
  • FREE UPGRADE TO VideoAppsKit for today (save $1000s)!

VideoAppSuite gives you access to 8 powerful, high quality video apps that are in HUGE DEMAND and selling like cakes. 

You can resell these SaaS apps as your own, see video creation services to clients using them or you can do both.

In rush? Watch this quick video explaining Video App Suite:

5 Simple DIY Video Tools for Marketers

Videos are very important for today’s social media and are likely to become even more important, so if you’re not using it now, it’s time to get started. A good place to start is to observe your own social media activity. Videos appeal to the most hyper-active age group of people on the internet – those in their teens, twenties, and early thirties.

Do you need to add more videos to your account? Are you looking for affordable and simple DIY video tools?

If yes, this article is going to help you to bring more videos into your social media marketing.

1. Share Custom Video on Facebook and YouTube:

Biteable, a desktop tool, possesses hundreds of video clips and images that are easily integrated into professionally designed templates. In addition to video footage, it also provides simple animation and claymation sequences to help you produce engaging explainer videos in just a few hours.

Image result for sharing videos on fb and YT

Find the right template for your goals (share, promote, present or update), Biteable will then recommend some appropriate templates for you to use. Hover over a template to see a preview of the video.

Also, you can build your videos from scratch, and there can be multiple options: Animation Tab’ to find the variety of animations, ‘Footage Tab’ to access a vast collection of Shutterstock video clips, and ‘Upload Tab’ to upload images into video upload scenes.

After selecting the template, the next step is to edit your video. And then it comes to the text and branding customization. When you’re satisfied with the flow of your video and the story, choose from the pre-defined color scheme, add copyright-free music, and preview your video.

And after finalizing the video, download it to your computer.

2. Post Custom Videos to Instagram Stories:

There is a tool, named Quik, was originally designed by GoPro for editing action videos, and now it has expanded the capacity for high-quality video output.

Image result for posting custom videos on Instagram

Open the app, tap the ‘ ’ icon and select a video, or five or more videos to import. Then choose one of the suggested templates, further customize the layout, duration, text, filters, dimensions, music and much more.

Quik allows you to download your finished video, post it to Instagram Stories. It’s best for creating short, simple videos and slideshows that showcase behind-the-scenes stories from your business.

3. Schedule your Social Media Video Posts:

You can schedule your social media video posts with Ripl, a mobile app, lets you create short animated videos with professionally designed templates. It has a social media marketing focus and integrates a social media workflow into its user interface.

After signing up, connect your social channels and start creating posts by selecting one of the engagement ideas, such as Motivation, Fun Facts, and Patriotism etc.

Ripl is integrated with the major social media platforms, so sharing your final video is easy. Once you’ve connected your social profiles to Ripl, you can post directly to Facebook, Facebook groups, YouTube, LinkedIn, and more. You can export your videos if you want to use them outside of your social media platforms.

4. Create Landscape or Square text-based Videos:

‘Lumen5’ is a desktop tool designed for bloggers and storytellers to convert long-form text into video.

To start, first you need to click on ‘Create Video’ then decide whether to choose blog or article, copy and paste your content.

If you opt to use a blog post, enter its url and click ‘go’. Lumen5 will import all its images and videos, also you can select the content you want to add in your post.

In Lumen5, story media and style editing are organized onto different tabs, like ‘Story Tab’ is to edit the text that goes into your videos, ‘Media Tab’ is to find millions of copyright-free images, ‘Music Tab’ is to search the audio tracks by keywords, and ‘Style Tab’ is to edit brand colors, fonts, backgrounds, animation style, and positioning.

Your final video is available in landscape or square format. The text style and positioning, highlighting, and transitions are unique to each slide and can be easily edited via the dashboard.

5. Publish Videos on YouTube and Twitter:

Adobe Premiere Clip is a basic creation and editing tool to turn your mobile videos into professional designs. In addition to uploading videos from your mobile device or camera, the app seamlessly integrates with Google Photos, Lightroom, Dropbox, and Creative Cloud.

This app lets you combine multiple video clips into a cohesive story with a soundtrack. You can change the music track and duration, exposure, filter, and sequence of the slides.

Once your video is ready, you can share it directly to YouTube and Twitter, or save it to your Gallery or Creative Cloud.

 

These were some of the affordable social media video tools for marketers that let you stand out from the crowd on different social media platforms.

Let me know your opinions about the blog. And tell me in the comment box below if you know of some other tools also, I want to know about them and will add in my next blog post.

 

 

10 Powerful Strategies to Improve your Video Success

Creating videos would really be a challenging task for anyone who doesn’t know how to create or edit videos. Then, you need to use any video editing tool to perfectly edit your videos and improve your video success.

Experts predict video will account for 80% of global internet traffic by 2019. Including a video on a landing page can increase conversion by 80%. And, video communication is going to be even more popular like how we communicate every day.

Here are some timely truths about video implementation and production that can help you get started or improve your video success:

1. Improve your Content Search Ranking:

The primary goal of any search engine is to serve relevant search results to their users. Images and videos are the great way to encourage more people to engage with your content. The more engagement you generate, the more visible your content will be.

Image result for improve your content search ranking

The popularity of online video has reached a higher level than earlier due to the recent advances in streaming technology and faster internet connections. Create great video content and people will tend to share it with their social networks and bloggers will be encouraged to link to your videos and generate some nice backlinks back to your site.

2. Tell your Story in a Unique way through Videos:

Video allows prospective employers and school administrators to get a much better idea of who you are. Nowadays, a text-based resume or application may not be enough to convince hiring managers or school admissions staff that you’re the right candidate.

You can reach people in a unique way through your videos. And, today more and more people are encouraged to create videos to either apply for a job or get into the school of their choice.

3. Video allows you to build trust with your Community:

Aside from telling your stories in a unique manner, creating videos can also help you connect with your audience in a much more personal and deeper way.

Videos can let the people see exactly how you talk and express your views about any concern. It can connect you more precisely with the audience than connecting through the written content. They can see your sincerity and passion. It can be an amazing way to convert the information you share into the meaningful content.

4. YouTube is the second largest Search Engine after Google:

There are more than 1 billion unique users who visit YouTube each month. There are around 6 billion hours to spend for watching video on YouTube. The most interesting fact is that YouTube is more popular in the age group of 18-24 in the US adults than the cable TV. YouTube is the second largest search engine, even bigger than Yahoo and Bing combined. Don’t forget to optimize your videos by adding tags, a relevant description, and links to your website that lets you funnel traffic back to your website.

5. You can also prefer Short Form Videos:

YouTube videos can vary in length. If you’re not the fan of long videos, then you can also prefer short videos, they’re also great and can get you the maximum engagement. Both the platforms are a great way to showcase your creativity.

Image result for short form videos

If you’re able to summarize attributes of your brand or services in a short video, it will go a long way to help you better connect with potential clients and customers in a creative way. Short videos work best as people usually don’t want to stay for so long on your video.

6. You can get a lot more Shares on Social Media:

Today, videos are the best way to stand out from the crowd. Recently, there have been many changes on most of the popular social sites that can lead you to prove yourself different from the others.

Facebook, Twitter and Google Plus have improved their way. They make designs to put more focus on video content. According to a stats, when Facebook launched Timeline, overall user engagement with brands increased 14% when brands shared videos instead of just links.

7. Embed videos on your website rather than hosting on your website:

These two terms “embed your video” and “host on your website” can be confusing for some bloggers. ‘Hosting’ a video means that you directly upload some videos on your site, while ‘embedding’ a video means you upload your video to a third party site like YouTube and then you embed it on your posts.

You must prefer embedding because it makes your videos load fast and will not slow down your site.

8. The video is consumed more on Mobile Devices:

On YouTube, mobile makes more than 25% of total views, means more than one billion views a day. For best results, always make sure that your sites are well optimized for mobile views, along with content in video form.

Image result for videos consumed more on mobile devices

You should use your videos to promote your products and services. By which you will be able to attract more potential customers due to the included video on your site. It will give your audience a much better idea about the benefits of doing business with you.

9. Creating Videos is not such a big deal:

The best thing about creating videos is, that nowadays you really don’t need fancy equipment to shoot your video. You don’t need to be a pro in creating your videos. You can easily shoot videos using your mobile phones and easily share them on social media sites. There are some good video editing apps for mobile that can let you edit your videos very easily. Also, you can add graphics and fancy transitions to your videos right from your mobile phone.

If you have the proper budget and want to take your game to the next level, there are a lot of great cameras you can purchase along with versatile desktop editing software to produce quality videos.

10. Videos will let you connect better with your Audience:

If I write an article and it doesn’t bring any value to our readers, that article will not be read or shared. The same happens with videos, if your video is not informative or entertaining, you’re not going to grab engagement. Only when your content is relevant and resonates with your audience will it be consumed and increase overall engagement.

Using videos to promote your products and services is not so tough today as once it was. There are a lot of affordable equipment and software options to shoot and edit your videos. There is also the option of hiring a video production company.

I hope you’d like the post, and definitely, you’ll get some idea to improve your video success. Let me know your opinions about the post in the comment box below.

10 Powerful Strategies to Improve your Video Success

Creating videos would really be a challenging task for anyone who doesn’t know how to create or edit videos. Then, you need to use any video editing tool to perfectly edit your videos and improve your video success.

According to expert’s predictions video will account for 80% of global internet traffic by 2019. A video on the landing page can increase conversion by 80%. And, video communication is going to be even more popular like way of communication in coming era.

Here are some timely truths about video implementation and production that can help you get started or improve your video success:

1. Improve your Content Search Ranking:

The primary goal of any search engine is to serve relevant search results to their users. Images and videos are the great way to encourage more people to engage with your content. The more engagement you generate, the more visible your content will be.

Image result for improve your content search ranking

The popularity of online video has reached a higher level than earlier due to the recent advances in streaming technology and faster internet connections. Create great video content and people will tend to share it with their social networks and bloggers will be encouraged to link to your videos and generate some nice backlinks back to your site.

2. Tell your Story in a Unique way through Videos:

Video allows prospective employers and school administrators to get a much better idea of who you are. Nowadays, a text-based resume or application may not be enough to convince hiring managers or school admissions staff that you’re the right candidate.

You can reach people in a unique way through your videos. And, today more and more people are encouraged to create videos to either apply for a job or get into the school of their choice.

3. Video allows you to build trust with your Community:

Aside from telling your stories in a unique manner, creating videos can also help you connect with your audience in a much more personal and deeper way.

Videos can let the people see exactly how you talk and express your views about any concern. It can connect you more precisely with the audience than connecting through the written content. They can see your sincerity and passion. It can be an amazing way to convert the information you share into the meaningful content.

4. YouTube is the second largest Search Engine after Google:

Image result for youtube is the second largest search engine in the world

There are more than 1 billion unique users who visit YouTube each month. There are around 6 billion hours spend watching video on YouTube. The most interesting fact is that YouTube is more popular in the age group of 18-24 in the US adults than the cable TV. YouTube is the second largest search engine, even bigger than Yahoo and Bing combined. Don’t forget to optimize your videos by adding tags, a relevant description, and links to your website that lets you funnel traffic back to your website.

5. You can also prefer Short Form Videos:

YouTube videos can vary in length. If you’re not the fan of long videos, then you can also prefer short videos, they’re also great and can get you the maximum engagement. Both the platforms are a great way to showcase your creativity.

Improve your video success by short video

If you’re able to summarize the attributes of your brand or services in a short video, it will go a long way to help you better connect with potential clients and customers in a creative way. Short videos work best as people usually don’t want to stay for so long on your video.

6. You can get a lot more Shares on Social Media:

Today, videos are the best way to stand out from the crowd. Recently, there have been many changes in most of the popular social sites that can lead you to prove yourself different from the others.

Facebook, Twitter and Google Plus have improved their way they make designs to put more focus on video content. According to a stats, when Facebook launched Timeline, overall user engagement with brands increased 14% when brands shared videos instead of just links.

7. Embed videos on your website rather than hosting on your website:

These two terms “embed your video” and “host on your website” can be confusing for some bloggers. ‘Hosting’ a video means that you directly upload some videos on your site, while ‘embedding’ a video means you upload your video to a third party site like YouTube and then you embed it on your posts.

You must prefer embedding because it makes your videos load fast and will not slow down your site.

8. The video is consumed more on Mobile Devices:

On YouTube, mobile makes more than 25% of total views, means more than one billion views a day. For best results, always make sure that your sites are well optimized for mobile views, also contains content in video form.

Image result for videos consumed more on mobile devices

You should use your videos to promote your products and services. By which you will be able to attract more potential customers due to the included video on your site. It will give your audience a much better idea about the benefits of doing business with you.

9. Creating Videos is not such a big deal:

The best thing about creating videos is you really don’t need fancy equipment to shoot your video. You don’t need to be a pro in creating your videos. You can easily make your videos using your mobile phones and easily share them on social media sites. There are some good video editing apps for mobile that can let you edit your videos very easily. Also, you can add graphics and fancy transitions to your videos right from your mobile phone.

If you have a proper budget and want to take your game to the next level, there are a lot of great cameras you can purchase along with versatile desktop editing software to produce quality videos.

10. Videos will let you connect better with your Audience:

If I wrote an article and it doesn’t bring any value to our readers, that article will not be read or shared. The same happens with videos, if your video is not informative or entertaining, you’re not going to grab engagement. Only when your content is relevant and resonates with your audience will it will be consumed and increase overall engagement.

Using videos to promote your products and services is not so tough today as once it was. There are a lot of affordable equipment and software options to shoot and edit your videos. There is also the option of hiring a video production company.

I hope you’d like the post, and definitely, you’ll get some idea to improve your video success. Let me know your opinions about the post in the comment box below.

Rethink about the ways you create Facebook Videos

The best way to draw additional attention to your content is to add videos. Today Facebook videos become popular, with both companies and individuals using the medium more than ever, in the hope of getting more engagement. And with the addition of Facebook Live, people now have even more tools for creating video content, right at their fingertips.

 facebook videos

Always be sure that you use the Facebook videos wisely to get the best results. Simply posting a random clip on your page isn’t enough to get you the appropriate traffic.

Everything from the topic chosen, timeline of the video, the content itself, and the amount of text will affect your results, and getting it wrong could result in the failure of the video.

On this, some recent data collected by BuzzSumo, an exceptional tool that helps you identify popular content, is mind-blowing.

After analyzing 100 million Facebook videos that were published last year, the director at BuzzSumo used the data to determine the key factors which lead to more engagement with Facebook videos.

So, here I want to discuss some of the insights that can help you create high-quality videos to get more likes and comments.

1. Video Rules Engagement:

A video is the best way to reach your audience. Based on data from April 2017, the average video post caught the attention of 12.05% of the total page audience. Photos grabbed 11.63%, while links and status update only captured 7.81% and 4.56% respectively.

Even the publishers, who have reach great number of followers through other forms of content, like text articles on their own sites, they admit to have observed the highest rate of engagement with Facebook videos on their Facebook page.

2. Choose your Topic Wisely:

The number one video category for Facebook videos is food- in fact; it gets twice the number of average interactions than the second topic on the list, Fashion & Beauty.

So, while the top sectors are important to note- it’s also worth looking at the categories generating the least engagement. The bottoms five on the list are Education, Cars, Marketing, Real Estate, and Finance/Stocks. Try to find out the most trending topic at that time.

3. Time Period of the Video:

Typically, shorter Facebook videos are more likely to grab the attention of the viewers.

The highest rated duration includes clips that fall from 60 to 90 seconds – after 90 seconds, engagement falls consistently until you reach the 6-minute point, where it remains fairly constant. Most viewers decide quickly whether or not to watch, and once that decision is made, they tend to stick around until the end of the video, when they detect that the video is wrapping up, another drop off occurs.

4. Facebook Live Feeds:

The popularity of Facebook videos is growing, with around 20% of all Facebook video content coming from the source based on April 2017 data.

Most people interact with live feeds longer than regular videos, with around 15 minutes being the sweet spot. In fact, the top 10,000 Facebook videos came in at an average of about 20 minutes long.

5. Average Number of Interactions:

Users generally report a higher level of engagement with Facebook videos, and about 25% more comments tend to be left on these when compared to regular clips. Today, visual media gets more views and shares than the normal text, so we should be using the visual media more and more.

Your simple content is not going to engage, so you need to brush them up by using some media. Through which you can get the best results and get the traffic. Visual media is the best weapon to outshine the crowd and to prove yourself to the people.

Try these ways to create your videos on Facebook, and let me know if these work!

 

5 Steps of Live Video: From Beginning to End

People love to watch ‘live’ events especially those involving our favorite sports teams or celebrity entertainers. Live events work best because they give the live impression and live reactions. But when it’s difficult to attend a live event, we gather to watch the special moments in real-time on television or over the internet in High Definition. Live Video has tremendous power to bring people together. And with the popularity of live streaming platforms like Facebook Live, Instagram Live, and YouTube Live, it’s becoming increasingly important for brands to use videos in their marketing strategy.

Related image

Through this blog, I will walk you through 5 steps to kick off your live video strategy from beginning to end.

1. Content Creation:

Creating live streaming content is much cheaper, but what you save in production costs should be spent on mapping out a compelling story.

Content Creation for Live Video

One easy formula is to treat your live stream like a case study: share a situation that your customers have experienced, and expand the situation on the business challenge. Always make sure that your videos provide lots of information to the existing customers. You can also feature an industry expert or existing customer who can share the knowledge with the audience.

Live videos also work well to bring the magic of an industry event. The meaning is that if you make your audience feel special, they will reward you with their attention.

Once you have a story ready to go, you’ll be ready to start planning your live streaming, and a mobile phone camera or a webcam is enough to get started.

2. Content Promotion:

The real challenge starts after creating content. The challenge here is to make sure whether your content is visible to your target audience or not. There are many social platforms that have free options for broadcasting your live video. But, the need is to focus on the platform that your audience is already using.

Content Promotion for Live Video

To cover all avenues, you need to consider both organic and paid distribution.

Organic: Getting viewers to tune inorganically is all about your promotion. Extract the benefits from existing channels of your audience in your favour. This could include social media, email, and your website. Before the live video stream, you’ll want to promote it across your channels—posting on your social platforms, sending an email a day before the live stream. Once the event is live, it’s the time to post a ‘Live Now’ reminder on the social channels you’re going to broadcast on. Don’t forget to grab the attention of the audience through your content.

Sharing live video content with these audiences can include pre-event promotion, notifications, and even a registration page similar to that of a webinar.

Paid: On reaching the end of the potential organic distribution, you may want to expand your audience further by boosting your visibility with paid promotion on social platform or by live video platform. Paid promotion for live video is like other paid media, except that your vendor should have a real-time delivery network.

3. Engagement:

Engagement is the key part of your broadcast. When you’re going on live video platform, you should look for features that allow your audience to ask questions, and you need to share their experiences during the live broadcast. You can even encourage your audience to participate in prizes and free trials. Always remember that engagement is a two-way street, and you need audience participation to complete the circle of getting best results.

Image result for more engagement through videos

4. Data Collection:

Data collection is necessary to figure out what works and what not. Analyzing your impact will help you make better decisions about your live video strategy moving forward. Within native social platforms, you can track soft metrics like views, shares, and comments. However, these metrics don’t reveal who engaged with your videos. To dive a little deeper, you may want to consider adopting a live video platform that integrates into native social platforms. Using the live video platform, you can place a cookie on each viewer and track the exact moment someone engaged with the live broadcast and then use that information to nudge that person further along in their buyer’s journey in other campaigns and channels.

Related image

5. Conversions, at the end:

Getting from a video’s broadcast to ROI is a complete process which includes: engagement, distribution, conversion, and closure. Using a live video platform, you can distribute its URL through ad units across the web. There is a cookie for each unit that tracks view time, engagement, conversions etc. By which, the marketers can track click-through rate.

For example, a viewer who spends 30 seconds with your content may only be ready for a soft follow-up offer (e.g. a newsletter subscription), while someone who viewed your live video stream for 30 minutes may be ready to sign up for a free trial, register for an upcoming event, or engage with a piece of content.

Conclusion: Think of live video in the same way you do for your other marketing programs: your goal should be to drive more qualified leads to feed into your nurture campaigns and ultimately track each viewer through to a conversion. While a live video is raw and unedited, it requires a strategy for it to be effective – each step drives in the success. Reaching the right audiences and showing a positive ROI is the ultimate goal, but understanding how to manage the workflow is the key to live content creation.

Hope you got some idea on how to get conversions through live streaming. Tell me how fruitful you found this blog for your live video marketing in the comment box below.